Getting To The Point – Businesses
Since 2012 when the recreational use of marijuana was legalized in Washington and Colorado, the industry has by far grown. Several states have legalized marijuana for medical and recreational use with 64% of Americans supporting this move.
This a new industry has created many job opportunities right from the cannabis dispensaries to the oil distilling and industry consulting. As an aspiring entrepreneur, there are many things that you can learn from successful marijuana companies before you make a move.
Government Changes Can Make or Destroy an Industry
Governments have a role in creating an enabling regulatory environment for organizations. It is the work of the federal and local governments to set up the regulations for opening and running businesses. As a result, a single regulatory change can significantly affect how businesses operate.
Marijuana has been an illegal drug in the USA, and despite research proving the medicinal benefits of the drug, lawmakers were not, until recently interested in passing laws to make it legal.
IN 2012, Colorado legalized marijuana, and since that time, marijuana sales have topped to$ 1 billion. The lesson here is that it is important for you to analyze the regulatory environment. Once you have all the information, you can make sound business decisions.
Be Smartly Dressed
The mention of weed dealer evokes visual images of a shady-looking person with an afro, baggy t-shirts, ripped jeans and sneakers.
Successful marijuana companies are operated by entrepreneurs who dress the part. They wear expensive suits and show up at conferences and trade shows ready to give out business cards.
To succeed in this industry, you must abandon the outdated weed dealer stereotypes and dress up like someone looking to score serious deals. By doing this, your name will easily attract the modern pot consumer who prefers brands that reflect their style.
It is no brainer; quality products sell fast. There is still a lot of stigma on the cannabis users so you could assume that most buyers don’t really bother to inspect the quality of the product before they can buy.
This is a wrong assumption as most successful marijuana companies cultivate or sell high-grade cannabis and cannabis products.
As an upcoming cannabis entrepreneur, there are many opportunities to invest in. You could choose to grow the plant, be a licensed distributor, begin a delivery service or trade edibles like weed cakes and weed sauce.
Regardless of what you want to do, you must not take the shortcuts by selling cheap, low-quality products for quick profit. You will only be tarnishing your name, and in no time you will be out of business. Be sure to offer high-quality products that will keep your customers happy and coming back.
Even if you specialize in digital service like LeafBuyer which allows consumers to find the nearest cannabis dispensaries, you must provide great customer experience.